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This Week @ the MC Press Bookstore

March 17, 2014 Volume 9 Issue 5


TOP STORY: In the Wheelhouse: Reality Check for the Cloud
FEATURED ARTICLE: Technology Focus: Are CRM Apps Converging with BI Apps?
NEWS HIGHLIGHT: MPG Announces the New Power Systems Navigator for iPhone, iPod touch, and iPad
TRIAL SOFTWARE: Real-Time Message Monitoring and Notification for IBM i
MC INDUSTRY BLOGS: IBM i Automation Blog
EVENT: OCEAN User Group Meeting with Trevor Perry

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Feature Article - Analysis
In the Wheelhouse: Reality Check for the Cloud

You can't look online these days without reading about cloud computing or a variant term like Platform as a Service (PaaS), Software as a Service (SaaS), or Infrastructure as a Service (IaaS). I liked it best when cloud computing was called "outsourcing."

steve pitcherWritten by Steve Pitcher

Language is a beautiful thing. I've always had a fascination with how language sells things. The ability to blur perceptions with language is a true art form. For instance, it's much easier for a town to construct a "correctional facility" than a "prison." It just sounds better. Correctional facility doesn't mean anything specific. Those two words taken literally describe nothing more than a place where corrective action is taken. Think of the word "prison." The idea of having a prison constructed in your neighborhood automatically brings thoughts of crime, inmates, bars, barbed wire, and armed guards. Then you have to wonder about the property value of your home.


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Feature Article - Application Software
Technology Focus: Are CRM Apps Converging with BI Apps?

Data about customers is central to both CRM and BI applications, and that trend is growing. Does that mean the two app types are converging? Even some CRM software vendors can't agree whether they are or aren't.

john gristWritten by John Ghrist

Customer relationship management (CRM) and business intelligence (BI) applications both have data about customers and products at their cores. This is becoming more critical for businesses that deal in most kinds of products and services because serving customers efficiently and smoothly are considered hallmarks of winning repeat business.


Sponsor - The MC Press Bookstore

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